A freelance copywriter who makes you look good.

Writing captivating content in Melbourne/Naarm for people and businesses around the world.

The best copywriters deliver more than words. They make you feel seen. Like that great picture of you somebody took at a wedding - the one you use for all your social media profiles.

That’s what I do. I capture your essence and dilute it into a single message that resonates with your target audience.

I’ve been a freelancer since 2009, and I’ve perfected the art of knowing people. Of turning people’s stories, expertise and passions into great content that set minds alight.

Trick is, I’m not writing it just for you. I’m writing for your customers. They’re the ones you have to click with. I help them to see you.

So, you want to hire a freelance writer? Here’s what I can do.

As a features writer I’ve worked for some of Melbourne and Australia’s best publications; including The Age, Sydney Morning Herald, Big Issue, Women’s Health, Wellbeing and more.

As a content writer, I take complex topics and turn them into content that you can’t put down; like blogs, web copy, emails and profiles. I do that for companies like HBF, HCF, and the Medical Journal of Australia.

I specialise in health and wellness content, with a lifetime of personal experience to back it up. Living with an autoimmune disease and a few (very normal) mental health conditions is my tour de force. I cut to the chase when it comes to medical terminology (because I’ve heard it all before) and write content that is equally layered in compassion and facts.



Interview with the content writer: Becca Whitehead

There are writers that do the usual; and then there’s me. A professional copywriter with a background in journalism who leads with empathy and expertise.

I believe in writing honest content that brings the heart of an issue to the foreground.

I believe even more in making your life easier. That means sticking to deadlines, delivering on quality and taking the time to work through your feedback.

I come from the rare breed of writers who relish in feedback. It’s where we find out exactly what you don’t want, so that we can edge ever closer to exactly what you need.

Head over here if you want to know more about me. But, for now? It’s time we talk about you.